Thomas Cook’s launches ‘My India, My Way’.
Announces Budget Holiday Travel Packages to key destinations in India
Mumbai: 16th December 2008
Thomas Cook (India) Ltd. the premier travel agency promises holiday seekers a bonanza of affordable yet quality leisure holiday packages. Thomas Cook has answered the need of the hour for the tourism Industry and Indian Travelers with their “My India, My Way”.
Thomas Cook (India) Ltd. (TCIL) is taking forward its brand image of a seasoned Industry player. THOMAS COOK INDIA has allied Indigo Airlines among other partners to launch countrywide tour options. The Company’s Leisure Travel (Domestic) business is delighted to offer these packages at extremely affordable prices. The tours are packaged keeping the profile and the current market trends in mind.
The holiday packages are to key destinations across the country destinations in the states of Maharashtra, Goa, Kerala, Karnataka, Himachal Pradesh, Gujrat, Uttarakhand, Madhya Pradesh amongst many more. The tours are fully frilled with an eye for details to the three star upwards hotel accommodation, transfers, unconventional sightseeing tours and much more. Standing by the dictum offering quality and value for money packages, the tours are meticulously planned.
On the occasion Ms. Nalini Gupta President and Head Marketing said “Traveling within India today is an idea whose time has truly arrived internationally and domestically. As a responsible travel company it becomes imperative to address the current situation. We repackaged our strategy resulting in exciting domestic tours across India.”
Also addressing the conference Mr. Madhavan Menon, Managing Director Thomas Cook (India) Ltd. said ”The current situation of the slowdown within the economy has affected the Tourism industry largely. The traveler now is bound to get judicious in choosing destinations for holidays. We decided to act catalytic and launch My India, My Way with various airlines and partners to address the budget segment and in our own way support the Tourism Bodies. With these packages we have now expanded geographically within the country. As a customer facing entity we are always working towards providing best options to our valued patrons. Thomas Cook, which I
can proudly state is known for holidays that are superior, fully loaded and well designed with transparent pricing. This achievement is fulfillment of all our business initiatives.”
Thomas Cook brings all this and much more to rejoice through the various combination packages covering the length and breadth of our country. The idea of short breaks is emerging as a popular escape from busy lives as they are timely and economical. Cheering on, the Thomas Cook customers can familiarize with serene beaches of Kerala; beautiful temples of Madurai; fascinating wildlife sanctuaries of Corbett; Exotic Konkan region of Maharashtra; grand palaces of Jaisalmer; and many more all waiting to be discovered by the traveler willing to look beyond the conventional.
Based on the success of these alliances TCIL along with various partners will float for the first time combination packages with rail, air and land arrangements all packaged in a cohesive product so as to make many destinations in India more accessible.
The holiday packages are priced, starting from Rs.2000 per person per night….all inclusive.
Now whether its short breaks or long holidays, Thomas Cook now offers a full spectrum of quality holidays to discover ‘India, your way’.
About Thomas Cook (India) Limited
Thomas Cook (India) offers a broad spectrum of travel and related services such as package tours, currency exchange and travel insurance as well as hotel and flight reservations. Thomas Cook has been present in India for over 127 years and operates over 160 offices at various locations in the country and has operations in Sri Lanka & Mauritius. It employs around 2,500 employees and generated Income from Operations of Rs 2.86 billion and a Net Profit of Rs. 519.2 million for 12 months period (Jan 07 – Dec 07). In its initiative to be a ‘One Stop Shop’, the Company offers a range of travel and financial services / products to its customers. Additional information on Thomas Cook (I) Limited is available on the Company website www.thomascook.in.
About Thomas Cook Group plc
Thomas Cook Group plc was formed on 19 June 2007 following the merger of Thomas Cook AG and MyTravel Group plc. The new company is one of the world’s leading leisure travel groups, as on 31st October 2007 there were sales of around £9 billion (€12 billion), 19 million customers, 30,000 employees, a fleet of 97 aircraft, a network of over 3,000 owned or franchised travel stores and a number of hotels and resort properties. The Group operates in 17 source markets including: UK & Ireland; Germany, Austria, Belgium, France, the Netherlands, Poland, Hungary, Czech Republic, Sweden, Norway, Denmark, Finland, Canada, India and Egypt.
For further information please contact:
Thomas Cook (India) Ltd.
Richa Shrotriya 9221278790 / firstname.lastname@example.org
Preston Fernandes 99201 39446 / email@example.com
Rivita Chawla 98210 47633 / firstname.lastname@example.org
Shivalika Chadha 9312628685 / email@example.com
Thomas Cook (India) Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations - a rights issue of its equity shares. The Company has filed a draft Letter of Offer with the Securities and Exchange Board of India (SEBI)